Plans to launch a region-wide travel app giving everybody access to all transport modes in one place for the first time have taken a major step forward.
Transport for West Midlands (TfWM) has appointed FOD Mobility Group to help design, develop and deliver the new wide-ranging mobility as a service app using their Mobilleo MaaS platform.
The app will offer customers a new approach to travelling around the West Midlands. Users can plan journeys, receive live travel information, book and pay for all local transport options – including buses, trains, trams, e-Scooters, walking, cycle hire, taxis, Demand Responsive Transport (DRT), car rental, car club and parking. Wherever the user wants to travel to, the app gives them the most convenient, cost-effective and sustainable option, tailored to their individual preferences.
It is designed to revolutionise public and shared transport in the region by making it easier and quicker for people to get information, choose more sustainable travel and find the best value fares. It will replace the existing TfWM app.
The development has been funded from the Department for Transport’s Future Transport Zone programme.
It is designed to deliver on aims set out in the Local Transport Plan by building trust through an enhanced user experience, integrating ticketing and information and helping to decarbonise our transport networks.
Anne Shaw, executive director of Transport for West Midlands: “TfWM is putting unprecedented investment into growing our Metro, rail, bus and active travel networks.
“As well as developing travel modes, we need to look closely at how we can make accessing transport as seamless as possible through simple plan, book and pay mechanisms. This will encourage more people to use public and shared transport, or active travel and reduce private car use.
“With this new mobility as a service platform we are looking to do just that. We are working with some of the best British tech and mobility companies to design an app which is easy to use, convenient and offers great value. This will be a one stop shop for anyone looking to travel around the West Midlands. We are delighted to bring FOD Mobility Group and other key partners on board to work on this exciting project.”
Image credit: TfWM
